Rankings › Lose It!

Rank #3 of 7

Lose It! Review

Strong goal-tracking UX and a popular weight-loss framework — but cloud-dependent AI recognition is a meaningful bottleneck.

Rank #3 of 7 – 2026 Benchmark

Lose It!

Excellent goal-coaching UI and weight-loss tracking, with AI photo logging added as a secondary feature. Cloud processing leads to the second-slowest speeds in our test.

7.5
/ 10 Overall

Performance Breakdown

Recognition Accuracy
6.9/10
Portion Estimation
5.5/10
Processing Speed
4.0/10
Category Coverage
7.2/10
Learning & Adaptation
8.0/10
⬇ App Store ⬇ Google Play vs. Welling →

App Highlights

ID Rate
68.7%
Portion MAPE
±22%
Median Speed
11.2s
Food Database
7M+ entries
Goal Coaching
Yes
AI Coaching
No
Offline Support
No
Platforms
iOS + Android
Strengths

Where Lose It! Excels

🎯

Goal-Coaching UX

Best-in-class weight-loss coaching UI with weekly check-ins, calorie budget visualization, and progress milestones.

📈

Personalised Calorie Budget

Adapts daily calorie targets based on weight trend, exercise logged, and pace-to-goal — more dynamic than most competitors.

🔗

Wearable Sync

Deep integration with Apple Watch, Fitbit, and Garmin for automatic exercise calorie offset.

👥

Challenges & Community

Group challenges and social accountability features that drive longer retention than solo tracking apps.

Verdict

Pros & Cons

✓ Pros

  • ✓ Best goal-coaching UI in the category
  • ✓ Dynamic calorie budget adapts to your progress
  • ✓ Strong wearable integrations
  • ✓ Community challenges for accountability

✗ Cons

  • ✗ Slowest cloud processing — 11.2s median
  • ✗ 68.7% ID rate — weak on international cuisines
  • ✗ ±22% portion MAPE
  • ✗ Requires internet for photo logging
FAQ

Lose It! FAQ

Is Lose It! free?▼
Lose It! has a free tier with basic calorie tracking and food logging. Premium ($39.99/year) adds AI photo recognition, macronutrient tracking, meal plans, and advanced analytics.
Why is Lose It!'s photo recognition so slow?▼
Lose It! routes all photo analysis to cloud servers, adding a full network round-trip on top of model inference time. At a median of 11.2s, it's the second-slowest in our test — a significant friction point during busy meals. On slow or no connectivity, the feature is often unusable.
Is Lose It! better than MyFitnessPal?▼
Lose It! has the better goal-coaching UX and more dynamic calorie budgeting. MyFitnessPal has the larger food database. For pure AI photo accuracy, both trail Welling significantly — Lose It! by 25.6 percentage points on identification rate.